FIDM Graphic Design Student Travis Cuellar Wins ICMAD’s 2015 Young Designer Award
Feb26

FIDM Graphic Design Student Travis Cuellar Wins ICMAD’s 2015 Young Designer Award

The Young Designers Award was created in 1998 by The Independent Cosmetic Manufacturers and Distributors (ICMAD) to encourage creativity in graphic design and package design. This year, more than 85 students from 12 schools across the United States submitted an original design concept for a cosmetic or personal case product for chance to win some fantastic prizes and an invaluable experience. The top three winners were chosen and...

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Graphic Design Trends 2014-2015: Black & Minimalist Health & Beauty Packaging
Oct13

Graphic Design Trends 2014-2015: Black & Minimalist Health & Beauty Packaging

Organic beauty products are taking on an edgier, more elegant tone housed in black, minimal packaging according to leading trend forecast and analysis company, WGSN/Stylesight. The company cites “Black Emphasis” as a theme in its Prints & Graphics/ Branding & Packaging: Monumental Packaging trend forecast report describing an emphasis on the “refinement of a Japanese aesthetic” by brands like Morihata “whose products are...

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The Evolution of Soda Can Package Design
Aug29

The Evolution of Soda Can Package Design

As brands evolve, so do their packaging. Recently, while raiding my mother’s kitchen, I noticed a vintage Pepsi soda can collecting dust atop of the refrigerator. What sparked my interest was the vast difference in design aesthetic compared to today’s current design, despite the fact the color palette was exactly the same. After a bit of dusting and researching, I learned that this intriguing vintage packaging was actually designed in...

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Effective Wit & Cleverness In Design
Aug05

Effective Wit & Cleverness In Design

With so many great designers in the world, it can be hard to set yourself apart. Crafting a memorable design that connects with your audience and provokes a feeling is one of the ultimate goals of every designer. Actually doing it however, is easier said than done. One of the most elusive skills in a designer’s arsenal is that of wit—a skill that can take a design from good to great by providing that audience to designer connection....

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Trend Watch Tuesday: Packaging Graphics Favor White Space over Decorative Design Elements in 2013, According to Stylesight
Apr30

Trend Watch Tuesday: Packaging Graphics Favor White Space over Decorative Design Elements in 2013, According to Stylesight

Negative space takes center stage in current packaging design trends, according to leading fashion forecast and trend analysis company Stylesight in its Prints & Graphics: Packaging Highlights March 2013 report. This “Minimal Mind” graphic design trend favors immaculate white space and minimal graphics over decorative graphic design elements. “Pristine packaging alludes an über contemporary feel,” states Stylesight....

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Graphic Design Trend Watch: Lights Out! Stylesight Notes All Black Motifs Used in Luxurious Packaging
Mar19

Graphic Design Trend Watch: Lights Out! Stylesight Notes All Black Motifs Used in Luxurious Packaging

Leading fashion forecast and trend analysis company Stylesight takes a “global look at new packaging developments, exploring innovative structures and materials as well as color, graphic and pattern applications” in its most recent Prints & Graphics: Packaging Highlights March 2013 report. All black color is used in food, beverage and cosmetic packaging to communicate a sense of quality in packaging design trends for...

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Get Ready for Fresh Graphic Design Inspiration on FIDMDigitalArts during Winter Quarter Portfolio Week!
Mar18

Get Ready for Fresh Graphic Design Inspiration on FIDMDigitalArts during Winter Quarter Portfolio Week!

It’s the end of another quarter here at FIDM/Fashion Institute of Design & Merchandising, which means time for the FIDMDigitalArts Blog to showcase new portfolios by FIDM Graphic Design/Branding and Graphic Design/Entertainment graduates! Whether you’re looking for design inspiration, new creative talent, or if you’re curious about what FIDM’s Graphic Design and Digital Media programs have to offer, check back during the next...

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Trend Watch Tuesday: Sweet Retro Packaging Design Elements Will Have You Craving Confections this Year
Feb19

Trend Watch Tuesday: Sweet Retro Packaging Design Elements Will Have You Craving Confections this Year

It’s pretty common for confectionary packaging to offer decadent designs as tasty as the treats they house, and we love the fair share of retro design pieces spotted at  The International Sweets and Biscuits Fair (ISM) by leading fashion trend forecast and analysis company, Stylesight. “Showcasing a stunning and stimulating portfolio of brands and products to an international audience of trade visitors, ISM was a one-stop shop...

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