Google commemorated the work of famous graphic and title designer, Saul Bass, for his 93rd birthday today with a series of Google Doodles (shown below) that celebrate Bass’ distinct design style. Bass’ amazing body of work has influenced both the graphic design and digital media industries. His logo designs for leading brands like Kleenex, Girl
FIDM Digital Media Guest Lecturer, Diego Stocco, Inspires Short Film by Swedish Music & Sound Production Design Student
Sound designer and music composer Diego Stocco is known for his innovative and experimental approach to sound design, inspiring not only FIDM Digital Media Students locally in his home state of California, but students all over the world. Music and sound production student Alexander Eldefors sent us this short film project “Nature as an Instrument” inspired by Stocco’s work, all the way from Dalarna University in Sweden. Read more after the jump…
Film Friday: Nordstrom Focuses on Digital Media, Releases Funny Video Ad Campaign
igh fashion retail leader Nordstrom released a series of sartorial digital media ads dubbed “YOUphoria” this week, developed with the help of creative advertising agency, Mekanism, as reported by Adweek. Read more after the jump…
Film Friday: Watch “Shave It” – a 3D Animated Short Film for Your Digital Media Inspiration
Check out this fresh animated short featuring an unruly monkey who never forgets his roots for your digital media inspiration. Blending 3D and 2D animation with a mix of saturated colors by Argentina-based digital media agency 3Dar, “Shave It” was directed by Fernando Maldonado and Jorge Tereso. Read more after the jump…
Film Friday: Fresh Behind-the-Scenes Creative Process Videos for 3D Animation and Rock Poster Design
We love getting details on what it takes to bring short films to life in the edit bay so we were delighted to see this short flick by animator Bengtsson, “Inexorable.” Exploring 3D and cinema 4D for the first time, Bengtsson brings a seemingly lifeless chair to life in a dark and mysterious room. Read more here…
Film Friday: Target Invites Emerging Digital Media Artists to Develop Inspiring MoGraph Shorts for L.A. Live
Being located just blocks away from L.A. Live in downtown here at FIDM Los Angeles, we are witness to some amazing digital media and print campaigns. We have to admit, Target’s advertising always captures our attention. In a fresh new campaign, Target sought motion graphics artists from around the world to contribute to their “Surprise & Delight in Red & White” project to develop short animated spots to display in L.A. Live’s impressive outdoor digital signage. Read more after the jump…
Check out New Theatrical, MoGraph and CG Reels from Create Advertising for your Digital Media Inspiration
It’s no secret that we are huge fans of the team at leading digital media agency, Create Advertising, where several Alumni of FIDM/Fashion Institute of Design & Merchandising’s Digital Media program are employed. Create has published three fresh reels showing off the best of their latest theatrical campaigns, computer graphics and motion graphics work. Read more after the jump…
Film Friday: Sony Announces PlayStation 4 and Signal Makes a Glass Snowboard. PLUS Read Details on the Academy Award Nominees for Short Animated Films
Check out our favorite videos of the week for your digital media inspiration! Hot videos this week include Sony’s trailer announcing Playstation 4 (scheduled for holiday 2013) with some amazing video games planned for the new system… Read more after the jump…










Above: Logo re-design and brand marketing concepts for Hippy Tree by
Above: Magazine layout design and typography treatment for imagined publication Angeles by
Above: "Killer Mermaid" temporary hair color packaging design concept designed by
Above: Lookbook design concept and photography for “Vain Youth” clothing brand by
FIDM's Career Center shares valuable career tips in a weekly column "Career Center 411" on the