What comes after “One Day for Design”? AIGA’s Richard Grefe Weighs In on the Discussion

On April 13, the AIGA (professional association for design) hosted “One Day for Design,an online event primarily hosted on Twitter that asked designers to weigh in on the future of design, and what role professional associations should play in the creative industry (in 140 characters or less, of course). AIGA writer Richard Grefe discusses the outcome of the One Day for Design event on the AIGA Website (click here to read the full entry).

Grefe states, “More than 3,900 people participated in that dialogue, with upwards of 30,000 tweets that day and more than 300 long-form entries posted on OneDayforDesign.org. The “One Day” moderators—Alex Bogusky, Doug Bowman, Liz Danzico, Debbie Millman, Erik Spiekermann, Armin Vit, Alissa Walker and Katherine Walker—were superb, starting and recalibrating threads all day with the hashtag #1D4D. We know there are limitations to what can be expressed in 140 characters, yet this event did offer us an invaluable opportunity to capture a breadth of perspectives before we begin to develop our recommendations for change.”

Grefer promises that the AIGA, “the world’s largest design advocacy organization,” intends to use the information to develop new  forms of serving the profession and its members in the coming year and beyond.

Read some samples of the comments made during the One Day for Design event at http://onedayfordesign.org/ and on Twitter at http://www.twitter.com/@onedayfordesign.

AIGA One Day for Design

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Author: Mani O'Brien

Mani O’Brien is the Online Editor for the FIDMDigitalArts Blog and the Social Media Marketing Manager for FIDM/Fashion Institute of Design & Merchandising. She earned her bachelor of arts degree in print journalism from the Walter Cronkite School of Journalism & Mass Communications at Arizona State University in 2006, and Associate of Arts degree in Graphic Design (Professional Designation) at FIDM in 2010. When she’s not brainstorming social media marketing ideas or writing about the graphic design and digital media, she enjoys practicing yoga, reading magazines, and hanging out with friends and family in Los Angeles.

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