Wearable Technology: 6 Brands That Are Changing the World

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In case you didn’t realize it, we live in an era completely enveloped in technology. As time goes on, the fashion industry only becomes a bigger part of this. The “Manus x Machina: Fashion in an Age of Technology” theme at this year’s Met Gala proves that.  Although wearable technology has not completely taken over the world, there are a wide variety of brands making waves in this field. The following six brands are both well-known and unknown. Either way, their innovative designs are paving the way for a massive change that will alter the world as we know it.

1. Zac Posen

fidm-digital-arts-zac-posen-met-gala-2Image: EW
fidm-digital-arts-zac-posen-met-galaImage: propeller.com

One could never make a post like this and not mention Zac Posen and the magical, majestic dress he made for the 2016 Met Gala. According to EW, this gown, worn by Claire Danes, was crafted with organza and fiber optics. In addition, “30 mini battery packs were sewn into a thin organza lining.” This allowed for it to glow in the dark. In total, this gown took 600 hours to make. In creation of this gown, Posen had this to say, “I wanted to highlight the place where technology and fantasy meet.”

2. Nike

fidm-digital-arts-nike-aero-reactImage: hypebeast.com
fidm-digital-arts-nike-self-lacingImage: dezeen.com

fidm-digital-arts-nike-apple-watchImage: Apple 

When you think Nike, you think innovation. Next month, their self-lacing shoes will be released to the public. In addition, they have a wide variety of performance enhancing fabrics. Their AeroReact Smart Fabric Technology has recently been implemented into many of their designs. According to HYPEBEAST, this fabric regulates body temperature to ensure that an active individual is neither too hot or cold during a workout session. On the accessories front, Nike and Apple just launched their Apple Watch Nike+ collaboration. Apple states that it is “your perfect running partner — on your wrist.”

3. Marchesa

fidm-digital-arts-karolina-kurkova-met-galaImage: celebuzz.com
fidm-digital-arts-karolina-kurkova-met-gala-5316-cover-620x413Image: celebuzz.com

Zac Posen was not the only one to slay the game at the 2016 Met Gala. Marchesa and IBM collaborated together to design a “cognitive dress.” According to CBS News,  this dress was driven by data. It was filled with LED lights that changed colors in real time. The colors shifted based on the mood of the users Tweeting throughout the night. If that is not epic, I don’t know what is.

4. Samsung

fidm-digital-artssamsung-weltImage: Samsung 

That’s right, Samsung has a belt that can help you stay healthy. Their “Welt” is a leather belt and healthcare tool that tracks a person’s waist size and eating habits. It also counts your steps. At the end of the day, you can open up the “Welt” app and track your progress. People really do think of everything, don’t they?

5. Thesis Couture

fidm-digital-arts-thesis-couture-shoesImage: Thesis Couture

Thesis Couture  is a brand that is being referred to by CNBC as the “Tesla of stilettos.” These high performance stilettos, are all about functionality, which is a major technological miracle if you ask any person who wears them. Forbes sums up the materials used easily – ” The ballistic-grade polymer in the heel stops it from feeling so painful underfoot, while the angle of the shoe and the platform at the front enables it to seem like you’re wearing something an inch lower than it is.”

6. Levi’s

fidm-digital-arts-levi-googleImage: wareable.com
fidm-digital-arts-levi-google1Image: wareable.com

Starting next year, the Google and Levi Strauss “Levi’s® Commuter™ x Jacquard by Google Trucker Jacket” will be on sale. According to Wareable, this “jacket turns what you wear into the equivalent of the touchscreen on your smartphone or smartwatch.” The target customers of this jacket are commuting cyclists. It allows them to control music, maps and calls by simply just touching their sleeve.

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Author: Whitney Sutherland

Whitney Sutherland recently graduated from FIDM's Merchandising & Marketing program. She’s an adventurer, a movie lover, a social media enthusiast, a health nut, a passionate writer, and a lover of life.

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