In less than three years, Paul Wilkes and Scott Hill of Foundry Collective, a branding agency originally based in Oklahoma City, have attracted a lot of positive attention for their concise graphic design systems and elegant typographic treatment.
HOW Design published an article featuring the design recently, focusing on the duo’s affinity for the iconography and design aesthetic of the American Industrial Revolution era.
“We love the utilitarian look of the industrial era and the functional design that came with it,” state the designers. “Those were hard times and designers back then took a little extra time to dress things up using banners, flourishes, etc…I think those types of visuals and the era from which they came will always be our main inspiration.”
Below, check out brand identity systems, packaging and web design for three of Foundry Collective’s clients including Oklahoma City winery Urban Wineworks, hotel-industry marketing and design firm Myriann, and mobile burger restaurant, Patty Wagon.
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