If you’re one who loves film marketing like trailers and posters as much (or even more than) the actual film, you can’t miss the Website The Film Informant.
The Film Informant reviews, rates and organizes all of the print, online and trailer marketing for feature films, and invites viewers to share their opinion as well. Stemming from a team who “lives for all movie media,” the site also provides proper credit to all agencies involved in the design and editing of the movie marketing published. (Hint to aspiring film marketing-makers… check out the list of agencies to browse work by your favorite design firm or trailer house).
The site also offers a “from the streets” section where you can check out film marketing on outdoor signage, billboards, bus stops, buildings and more.
The Film Informant is affiliated with sister sites, The TV Informant, The Spot Informant and The Game Informant, which also conveniently organize ad campaigns into their respective categories, and by agency.
Below, check out trailers and posters for the feature film, Immortals. The trailer was developed by Los Angeles-based trailer/editing house, Vibe Creative, and motion graphics firm Greenhaus GFX. The posters were designed by BLT & Associates.
Want to learn more about how to cut a trailer? Check out FIDM/Fashion Institute of Design & Merchandising’s Digital Media program. If movie posters are more your style, check out FIDM’s Graphic Design/Entertainment program.
Client: Relativity Media
Editing: Vibe Creative
Greenhaus GFX Representatives–
Designers: Kyle Brosius (FIDM Digital Media Alumnus), Jess Marley, Miriam Nagi
Lead Designer: Kyle Thorsen (FIDM Digital Media Alumnus)
Art Director: Kevin Kolodinsky
Creative Director: Jason Doherty
Executive Creative Director: Helen Greene
Connect with FIDMDigitalArts.com
Questions/comments? Email the editor, Mani O’Brien at mo’firstname.lastname@example.org.