As a graphic designer, one of the factors you ought to consider is how the printing process can affect what your type looks like on your client’s final printed materials. The last thing you want is fuzzy-looking, or illegible type! Although it might feel overwhelming sometimes to learn the technical details involved in pre-press production, it’s important to learn some of the basics to avoid making mistakes that could draw attention away from your (obviously fabulous) designs.
Check out this article from Creativepro.com called Conquer Type-Killer Colors that provides great advice on how to make sure your typography looks crisp and clean. The author, James Felici, states “Type printed in color or on color runs the risk of looking fuzzy, even illegible. Here’s why it happens and how to avoid it.”
Some of the hints that Creativepro.com offers include:
1. Choose a typeface without too much fine detail (see below).
2. Avoid using all four of the CMYK inks (Cyan, Yellow, Magenta and Black) used in printing. Instead, create a spot color.
3. Remember contrast.
Want more details? Check out the full article here.