Motion Graphics Monday: The Innovation of Loneliness by Shimi Cohen

Eight months ago, a video called ‘The Innovation of Loneliness’ was released on the web and I’m not sure why it has taken me this long to discover it. This thought-provoking motion graphics video has grown virally, gathering a staggering five million views to date, and not without good reason.

This visually stunning animated four-minute video provides a simple yet profound response to an intriguing question: What is the connection between social networks and feelings of loneliness?

The video’s sociological response to this question is as thought provoking as it is aesthetically beautiful. Quoting the words of Sherry Turkle’s TED Talk, motion-graphic designer Shimi Cohen visually tells a story of the unsettling, yet important task of pondering if our lives are more “connected” with the introduction of social networks. I urge you spend the next four minutes taking this visual journey down the social media rabbit hole. You will not be disappointed.


Can’t get enough  motion graphics? View more motion graphics inspiration from 2014.


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Author: James Peacock

James Peacock is a Digital Marketing Specialist at FIDM in Los Angeles, California. He received his A.A. in Graphic Design from FIDM and was hired as Social Media Assistant in 2013 by his alma mater in order to help grow the institution’s social media marketing efforts. James now combines two of his passions, telling stories and solving problems by managing data-driven marketing campaigns across multiple channels that ultimately result in a positive return on investment.

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