Concept Inspiration: Songs Reimagined as Vintage Advertisements

Synergy is an important design concept that is brought up frequently on this blog and inside FIDM/Fashion Institute of Design & Merchandising classrooms. For those who do not know, synergy is defined as “the interaction of elements that when combined produce a total effect that is greater than the sum of the individual elements.” We recently wrote about vintage advertisements for modern services, a perfect example of this concept.

Similar to the vintage advertisements for modern services, French art director David Redon applied this concept to the music industry. On his website, Redon states, “With this project I wanted to take famous music tracks, and treat them as if they were commercials, the artist were the product, and the title were the slogan — all of this with a vintage tone/feel.” This synergistic combination allowed for his designs to go viral, and to be featured on popular websites such as Buzzfeed, gaining over 100,000 views in a week. Without that synergy, I would have never known these designs existed. Scroll down to check some out for yourself.


Snoop Dogg’s “Gin and Juice”

snoop dogg gin and juice vintage advertisement


2Pac’s “All Eyez On Me”

2pac all eyez-on me vintage advertisement

Nirvana’s “Come As You Are”

nirvana come as you are vintage advertisement


Kanye West’s “Stronger”

kanye west stronger vintage advertisement

Lana Del Rey’s “Young & Beautiful”

Lana Del Rey Young And Beautiful Vintage Advertisement


Michael Jackson’s “Beat It”

Michael Jackson Beat It Vintage Advertisement


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Author: James Peacock

James Peacock is a Digital Marketing Specialist at FIDM in Los Angeles, California. He received his A.A. in Graphic Design from FIDM and was hired as Social Media Assistant in 2013 by his alma mater in order to help grow the institution’s social media marketing efforts. James now combines two of his passions, telling stories and solving problems by managing data-driven marketing campaigns across multiple channels that ultimately result in a positive return on investment.

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