Motion Monday: FIDM Digital Media Student Produces Web Videos for his Musical Heroes

In addition to his studies at FIDM/Fashion Institute of Design & Merchandising earning his Digital Media degree, HJ Chong has been tackling freelance filmmaking projects to enhance his filming and post-production skills.

He recently traveled with musical artist, Game, on the artist’s Red Album Tour to film behind-the-scenes web videos.

As an aspiring filmmaker and fan of both Game and the rapper’s music video director, Matt Alonzo, the opportunity was a “dream come true” for Chong, who traveled with the artist to Arizona, northern California and the Midwest. Chong would capture footage during the day, and later edit the videos incorporating sound and motion graphics to publish online.

FIDM Digital Media Student HJ Chong travels on tour with musical artist Game

“I love digital media, it’s my life,” says Chong. “I go to sleep and it’s in my head. I wake up and it’s in my head.”

Working for Alonzo and producer Dantay “Taydoe” Kidd, Chong has also developed behind the scenes videos for musical artists like Tyrese, Far East Movement, and Tha Bizness (watch one of his short films below: Tyrese- The Making of “Stay” featuring Taraji P. Henson).

Chong will graduate from FIDM’s Digital Media program in June and hopes to own a marketing company producing viral videos for the web after gaining more experience.

“The best thing about digital media is that you [can] go to any industry, any business, and they need a person like you,” he says. “They want a person who understands video, understands web, understands how to do graphics. Even if you don’t want to get into the film industry, having digital media as a degree on your resume will help you so much.”

Read more about Chong, and watch him in action in our web video series In the Lab. See more of HJ’s video production work on his website at

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Author: Mani O'Brien

Mani O’Brien is the Online Editor for the FIDMDigitalArts Blog and the Social Media Marketing Manager for FIDM/Fashion Institute of Design & Merchandising. She earned her bachelor of arts degree in print journalism from the Walter Cronkite School of Journalism & Mass Communications at Arizona State University in 2006, and Associate of Arts degree in Graphic Design (Professional Designation) at FIDM in 2010. When she’s not brainstorming social media marketing ideas or writing about the graphic design and digital media, she enjoys practicing yoga, reading magazines, and hanging out with friends and family in Los Angeles.

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