Abstract shapes and vivid splashes of color define San Diego native Janell Lammatao’s graphic design style. As a recent graduate from the Graphic Design program at FIDM/Fashion Institute of Design & Merchandising, Janell has her sights set on working for a company like Poketo, which specializes in limited edition art products, accessories, apparel, and decor. Janell incorporated her own portrait photography with playful typography to develop a promising graphic design portfolio with a quirky design aesthetic. She shared the following interview with FIDMDigitalArts.com:
(FIDMDigitalArts.com) Tell me a little bit about your professional background before attending FIDM.
(Janell) I honestly didn’t have much experience. While I was attending high schooI, I was in dire need of an art credit during my Junior year. I took my first graphic design class not knowing what I was getting myself into. I went through it, loved it, and stuck with it. The rest was history.
What made you decide to attend FIDM?
I’ve heard really great things about this school and its aesthetics. When I found out most of the Alumni from all design departments work for successful businesses, I knew I wanted to be a part of that and get as much networking as I could.
How did it feel to present your final graphic design portfolio?
A feeling of rejuvenation came upon me. It all happened so fast– the end of my college career. But it’s the beginning to a new life filled with new designs and inspirations.
Overall, what skills did the FIDM Graphic Design program teach you that will help you in the industry?
I’ve learned many great things as a designer. Not only did I learn to have different perceptions of design, [I also learned that] it also takes a lot of patience, sacrifice, dedication and time management skills to get to where you want to be as an overall designer.
How did you find your inspiration for the pieces in your graphic design portfolio?
My inspiration comes from listening to all genres of music, traveling, collecting fliers whenever I go to special events, keeping hang tags/packaging materials and two [design elements] that sum it all up – color and shape. Mostly color, and lots of it. Going further with those two elements, I’ve had the ability to re-define myself in my design pieces.
What are your plans now that you’ve graduated?
I still feel like I have a lot to learn so I’m planning on [pursuing a job] at a company called Poketo, where I can expand my branding skills as well as photography and Website design. I also want to travel as much as I can so I can get inspired even more.
Check out more of Janell’s work at her Website (http://jlammatao.wordpress.com).
- Have you ever considered pursuing a career in graphic design or digital media? Check out FIDM/Fashion Institute of Design & Merchandising’s program for Graphic Design where you can learn all aspects of print media, including typography, digital photography and publication/layout design, and FIDM’s Digital Media program where you can learn editing, digital composition, motion graphics, 3-D modeling & animation, and sound design.