Graphic Design Trends 2014: 10 Subscription Brands that Will Make You Rethink the Cardboard Package

Subscription box service brands are on the rise according to Forbes, offering delivery services for consumers of varied of interests– from foodies, to beauty mavens, to dog lovers. These brands are also (much to our delight) rethinking the basic design of cardboard packaging, incorporating beautiful typography, graphic elements and other motifs that enhance the customer experience and set the bar for an emerging graphic design trend for 2014: beautiful cardboard packaging concepts.

With a lack of brick-and-mortar storefronts, these web-based subscription service models demand not only exquisite, user-friendly websites and stellar product photography, but also physical packaging that reinforces their consumers’ emotional connection with their product(s) and therefore, brand. Almost all of the 10 brands featured here incorporate minimal, one-color-no-frills designs to enhance their snail mail-delivered packaging for an economic and functional outcome. See examples below:

Graphic Design Trends 2014: Beautiful Cardboard Packages by Subscription Brands

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

Above: 1 Dollar Shave Club packaging // 2 Le Parcel packaging // 3 Blue Apron packaging // 4 Citrus Lane packaging // 5 Barkbox packaging // 6 A* Pour Toi packaging // 7 Birchbox packaging // 8 Trunk Club packaging // 9 True & Co packaging // 10 The Honest Co. packaging

1. Dollar Shave Club

“A great shave for a few bucks a month.”

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

 2. Le Parcel

“Tampons delivered monthly.”

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

 3. Blue Apron

“Fresh ingredients, great recipes delivered weekly to your home.”

 

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

4. Citrus Lane

“Get a surprise box of the best products for your child every month.”

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

5. Barkbox

“A monthly box of dog goodies.”

 

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

6. A* Pour Toi

“Translates toa*[present] for you,’ a monthly gift box of beautiful, delicious and healthy gourmet foods for nurturing relationships.”

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

 7. Birch Box

“Monthly deliveries of personalized beauty, grooming, and lifestyle samples, tailored to your profile.”

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

8. Trunk Club

“Premium clothes. Personal stylists. Zero membership fees.”

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

 9. True & Co

“Rethinking lingerie shopping online.”

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

10. The Honest Co.

“Delivering the best family essentials to your doorstep.”

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

Graphic design trends 2014: 10 amazing examples of cardboard packaging by subscription brands.

graphic-design-branding-rocketStart college and kickstart your career in graphic design.

FIDM/Fashion Institute of Design & Merchandising isn’t just a recognized leader in the study of design and creative business– we’re training ground for the exciting career in graphic design you’ve always dreamed of pursuing. No other graphic design program has the same unique focus on the fashion and entertainment industries, teaching creative expression in all aspects of print media, logo development, corporate identity, product branding, packaging, apparel graphics and more.

GET-STARTED-BUTTON

FIDM: Creative Careers Begin Here

Creative careers begin here.

With four California campuses located in the heart of the fashion and entertainment industries, FIDM is a leading, accredited college offering specialized Associate of Arts and Bachelor’s of Arts degrees. FIDM has been educating students with creative and leadership skills for the global industries of fashion, visual arts, interior design, and entertainment for more than 45 years. Learn more at www.fidm.edu.

The FIDM Digital Arts Blog is dedicated to professional and aspiring graphic designers and filmmakers, illustrating the range of career opportunities within these fields written by FIDM/Fashion Institute of Design & Merchandising. See more at www.fidmdigitalarts.com.

Related Posts Plugin for WordPress, Blogger...

Author: Mani O'Brien

Mani O’Brien is the Online Editor for the FIDMDigitalArts Blog and the Social Media Marketing Manager for FIDM/Fashion Institute of Design & Merchandising. She earned her bachelor of arts degree in print journalism from the Walter Cronkite School of Journalism & Mass Communications at Arizona State University in 2006, and Associate of Arts degree in Graphic Design (Professional Designation) at FIDM in 2010. When she’s not brainstorming social media marketing ideas or writing about the graphic design and digital media, she enjoys practicing yoga, reading magazines, and hanging out with friends and family in Los Angeles.

Share This Post On
  • http://taxwyse.com/ TaxWyse

    Excellent designs, great inspirations for my next project. My favorites are The Honest Co., Birch Box, and TRUE, in no particular order.

  • http://blog.fidmdigitalarts.com/ FIDM Digital Arts

    Thanks for sharing! We love them all.

Pin It on Pinterest