Graphic Design Trends 2013: Flat Graphics for Web, Social and Mobile Brands

Apple recently gave its iPhones and iPads a facelift with the launch of its new operating system iOS 7, stripping away small design details like drop shadows and high gloss from their default icons and opting for a simplified design which has launched the term “flat design” into the mainstream.

Graphic design trends 2013: flat web graphics.

Graphic design trends 2013: flat web graphics.

Apple states

“Nothing we’ve ever created has been designed just to look beautiful. That’s approaching the opportunity from the wrong end. Instead, as we reconsidered iOS, our purpose was to create an experience that was simpler, more useful, and more enjoyable — while building on the things people love about iOS. Ultimately, redesigning the way it works led us to redesign the way it looks. Because good design is design that’s in service of the experience.

Simplicity is often equated with minimalism. Yet true simplicity is so much more than just the absence of clutter or the removal of decoration. It’s about offering up the right things, in the right place, right when you need them. It’s about bringing order to complexity. And it’s about making something that always seems to ‘just work.’ When you pick something up for the first time and already know how to do the things you want to do, that’s simplicity.”

While iPhone/iPad app designers scramble to redesign their icons to match Apple’s slick new look, they have a lot of other web, social and mobile brands that have opted for a flat design in their graphics, logos and branding  recently:

Graphic design trends 2013: flat web graphics

Graphic design trends 2013: flat web graphics

Read more about these logo redesigns:

Cool Logo Designs: Google Secretly Redesigns Logo
By Kathy Scott of HOW Design

USA Today for Tomorrow
By Armin Vit of Under Consideration

A New Logo for eBay
By Logo Design Love

YouTube Is Launching A Redesign To Reduce Clutter And Put Videos Front And Center
By Ryan Lawler of TechCrunch

With access to leading fashion trend reports at the FIDM Library, one of the largest specialized fashion libraries in the United States, students earning their graphic design and digital media degrees at FIDM/Fashion Institute of Design & Merchandising stay current with upcoming trends for fashion, color, graphics design and more.

Browse more graphic design trends here.

Learn More…

Would you like to learn more about earning a degree in Graphic Design or a degree in Digital Media from FIDM/Fashion Institute of Design & Merchandising? Click the link below…

Related Posts Plugin for WordPress, Blogger...

Author: Mani O'Brien

Mani O’Brien is the Online Editor for the FIDMDigitalArts Blog and the Social Media Marketing Manager for FIDM/Fashion Institute of Design & Merchandising. She earned her bachelor of arts degree in print journalism from the Walter Cronkite School of Journalism & Mass Communications at Arizona State University in 2006, and Associate of Arts degree in Graphic Design (Professional Designation) at FIDM in 2010. When she’s not brainstorming social media marketing ideas or writing about the graphic design and digital media, she enjoys practicing yoga, reading magazines, and hanging out with friends and family in Los Angeles.

Share This Post On

Pin It on Pinterest