The online portfolio for New-York based Mucca Design, is chock full of amazing typographic branding systems for a variety of businesses that leaves you craving yummy food from clients like Brooklyn Fare fine grocery store, and French bistro-inspired restaurant, Parc. Feast your eyes on samples below and check out their main site here.
(Below) Brand Identity system for Brooklyn Fare. “With a vision of a full-service gourmet grocery offering friendly service with a Brooklyn flavor, our client asked us to create the retail experience, advertising campaign and online presence, as well as name the market. Our goal was to position the business as a competitor of the national grocery giants located blocks away, and establish it as the go-to local store for both local workers and new residents of upscale condos.”
(Below) Client: Butterfield Market. “An Upper East Side temple to luxury foods since 1915, Butterfield Market is a family-owned retail grocery famous for its superior quality food and outstanding customer service. With the addition of a new catering division, they needed guidance in creating a scaleable, cohesive identity to facilitate the projected growth of the enterprise from a localized phenomenon to a widely recognized brand, with the potential to go national.”
(Below) Client: Darden Studio. “Housed in a former telephone switching station in Greenpoint, Brooklyn, Darden Studio creates new typefaces and custom lettering for a variety of clients. They needed an identity and a website to expand their business to an online font catalog.”
(Below) Client: Parc Restaurant & Bistro (Philadelphia). “For our fourth project branding a Stephen Starr restaurant, we were asked to create an identity for Parc, a tribute to French café culture, serving traditional bistro fare in Philadelphia’s Rittenhouse Square. Our particular challenge was to approach the bistro identity with a fresh perspective after the successful branding of Bathazar and Pastis.”