Alumni Spotlight: FIDM Graphic Design Grad, Catherine Cardelucci, Featured on Fashion Site, “College Fashionista”

College Fashionista, a fashion blog site about college fashion styles and trends on campuses around the world, has published an interview conducted by current FIDM Student, Marko Alejo, featuring FIDM Graphic Design Alumna, Catherine Cardelucci.

Catherine-Cardelucci-FIDM-Graphic-Design-AlumnaCardelucci graduated from FIDM/Fashion Institute of Design & Merchandising’s Graphic Design/Branding program in 2009 and speaks to the role that graphic design has in the fashion industry.

“Graphic design actually contributes enormously to fashion. People tend to think that [graphic design] is just about packaging, posters and websites, ” says Cardelucci. “If you look deeper into your favorite designer you will realize that their identity and branding is just as important as the garment itself. Look at Louis Vuitton for instance. It would not be what it is without its iconic trademark ‘LV’ pattern. Their simple graphic is what gives the brand its identifiable status.”

In the Graphic Design/Branding program at FIDM, Students study creative expression in all aspects of print media, including logo development, corporate identity, product branding and licensing, packaging, collateral material, and graphics for apparel products.

Check out samples from Cardelucci’s final graphic design portfolio below, and more on her site www.cat-card.com.

Read the rest of the interview with Cardelucci on College Fashionista’s site here.

Catherine Cardelucci Graphic Design Portfolio

Catherine Cardelucci Graphic Design Portfolio 3

Catherine Cardelucci Graphic Design Portfolio 2

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Questions/comments? Email the editor, Mani O’Brien at mo’brien@fidm.edu

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Author: Mani O'Brien

Mani O’Brien is the Online Editor for the FIDMDigitalArts Blog and the Social Media Marketing Manager for FIDM/Fashion Institute of Design & Merchandising. She earned her bachelor of arts degree in print journalism from the Walter Cronkite School of Journalism & Mass Communications at Arizona State University in 2006, and Associate of Arts degree in Graphic Design (Professional Designation) at FIDM in 2010. When she’s not brainstorming social media marketing ideas or writing about the graphic design and digital media, she enjoys practicing yoga, reading magazines, and hanging out with friends and family in Los Angeles.

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