By now you’ve probably heard the news that Adobe has acquired Typekit, a hugely influential web font company, dubbed “a leader in the delivery of hosted, high-quality fonts for use on Websites.”
We couldn’t be more thrilled. (Yes, the sound you hear is our inner typography/Web design nerd alarm ringing).
According to Adobe’s press release published on October 3, Typekit will remain a standalone product, and will also become a part of Adobe’s Creative Cloud. We are stoked for the Web-design-typography possibilities that the merger brings to the Web design community.
Typekit has already established a reputation for its service, which grants designers and developers access to a vast font library to deliver beautiful Web type choices. As Adobe describes, Typekit is a “fast, easy and reliable way to integrate real fonts into websites and ensure fonts are displayed consistently across all modern browsers.” Today, more than 250,000 customers use Typekit, including some of the largest sites on the Web, such as The New York Times, Condé Nast, Twitter and many others.
“This is an exciting time to be designing for the Web. As millions of new users come online via tablets and smartphones, capturing their attention via high-impact typography has never been more relevant,” says Jeffrey Veen, chief executive officer, Typekit.
Craig Grannell of Net Magazine, a magazine for web designers and developers, posted a great article asking prominent figures in Web design and typography, including Erik Spiekermann and Roger Black, what they thought about the deal. (Check out the article here).
We hope that the merger will lead to a more streamlined system to integrate beautiful typefaces into Web and tablet design.
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