View the Visually Stunning Title Sequences of the 87th Academy Awards

It’s the week after the illustrious Academy Awards and as usual, the Internet is buzzing. While most blogs are digging deep into passionate discussions about the award winners, best moments, and the night’s fashion mishaps, we want to showcase the visually stunning and well-executed title sequences designed and directed by Henry Hobson. As part of a series of 20 different graphic title sequence packages for each category featured during the ceremony, Hobson and the team at Elastic did a fantastic job of bringing out the essence of each film while maintaining a coherent, minimalistic and intriguing visual style.

The amount of detail and work put into this project is pretty mind-blowing. For example, the title sequence for the ‘Best Original Screenplay’ category used a hand written typeface to give it that raw feeling of a writer scribbling notes. As you browse the examples below, notice how each title has symbolic imagery from the film and try to discover the little synergistic design details that makes us love this project.

Oscar’s 2015: ‘Best Picture’ Nomination Title Sequence

Oscar’s 2015: ‘Production Design’ Nomination Titles

The title designs for the Production Design nominees is another great example of this detail oriented project. For this category, Hobson thought outside the box and portrayed the concept of ‘production’ by staging beautiful photo shoots of props and imagery from each film instead of using illustration or b-roll footage. By showing dozens of physical objects in the photo, the concept of ‘production’ is immediately felt by the viewer while simultaneously giving us a glimpse into what the movie is about.

 

The Oscars 2015 Title Sequence Design Production - Mr.Turner

The Oscars 2015 Title Sequence Design Production - The Grand Budapest Hotel

The Oscars 2015 Title Sequence Design Production - Interstellar

The Oscars 2015 Title Sequence Design Production - The Imitation Game

Oscar’s 2015: ‘Best Original Screenplay’ Nomination Titles

Last but not least, we wanted to showcase the titles for Best Original Screenplay as it’s another perfect example of the synergistic design decisions made in this project. As mentioned before, a handwritten typeface is used on these titles in order to portray the feeling of a writer dribbling notes like a mad scientist. It just goes to show you the power a small design decision can make.

oscars-2015-best-original-screenplay-title-sequence

Sources: Firstshowing, Vimeo

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Author: James Peacock

James Peacock is a Digital Marketing Specialist at FIDM in Los Angeles, California. He received his A.A. in Graphic Design from FIDM and was hired as Social Media Assistant in 2013 by his alma mater in order to help grow the institution’s social media marketing efforts. James now combines two of his passions, telling stories and solving problems by managing data-driven marketing campaigns across multiple channels that ultimately result in a positive return on investment.

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